Madhouse Brand Guide

At Madhouse, we believe our purpose is to help clients craft stories worth telling. We're also committed to staying true to our values: creativity, empathy, and craft.

This brand guide is designed to be a tool to help us do that even better. This is a set of standards for creating and maintaining consistency across all facets of the Madhouse brand. The following pages provide logo, color, and typography specifications, as well as messaging, application examples, and templates for activating our brand. This is a living document intended to grow and expand along with the brand while staying rooted in the guidelines to create a strong foundation for brand integrity.

Set the Mood